A sign of the future: programmatic outdoor.

Programmatic trading is heralded as the future of outdoor.
PHear from Mediacom’s Nick Thomas, Head of Marketplace and Ben Whall, Programmatic Director on how Group M has developed an innovative approach to programmatic outdoor.

Duration: 28:50

Featured Speakers

Nick Thomas

Nick Thomas

Head of Marketplace

Ben Whall

Ben Whall

Programmatic Director at MediaCom Australia

Hosted by

Yvonne Adele

Yvonne Adele

Featured Speakers

Nick Thomas

Nick Thomas

Head of Marketplace

Ben Whall

Ben Whall

Programmatic Director at MediaCom Australia

Yvonne Adele

Yvonne Adele

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