A sign of the future: programmatic outdoor.
Programmatic trading is heralded as the future of outdoor.
PHear from Mediacom’s Nick Thomas, Head of Marketplace and Ben Whall, Programmatic Director on how Group M has developed an innovative approach to programmatic outdoor.
Duration: 28:50
Featured Speakers
Nick Thomas
Head of Marketplace
Ben Whall
Programmatic Director at MediaCom Australia
Hosted by
Yvonne Adele
Featured Speakers
Nick Thomas
Head of Marketplace
Ben Whall
Programmatic Director at MediaCom Australia
Yvonne Adele
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