Capturing the Connected TV Opportunity

To help brands navigate the transition to CTV, Unruly conducted a global survey of over 4,000 consumers that builds on their previous research conducted in April 2020.
The latest research identifies consumers’ attitudes to CTV, consumption habits and ad preferences five months after the global outbreak of the COVID-19 pandemic. As the pandemic has rapidly accelerated the growth of CTV, it’s more important than ever before that brands understand and embrace the medium. During this session, Unruly’s Insights expert Rebecca Waring presents the Australian findings, outlining what advertisers and publishers need to know to stay ahead.

Featured Speakers

Rebecca Waring

Rebecca Waring

Global VP, Insight & Solutions

Hosted by

Yvonne Adele

Yvonne Adele

Featured Speakers

Rebecca Waring

Rebecca Waring

Global VP, Insight & Solutions

Yvonne Adele

Yvonne Adele

Brought to you by

More Webcasts

The evolution of search (image, voice, and social search) and what brands need to do

More than 45% of internet users are using voice search. The act of searching is changing faster than we all realise.

Data, Growth and the New Marketing Mandate

In today’s digital era, marketers are taking on an increasingly broad and strategic remit; they’re no longer seen as simply the “steward of the brand,” but are tasked with driving business growth.

Farmlands accelerated digital transformation

Farmlands were embarking on a digital transformation to support their farmers, winegrowers, food manufactures far into the future, however when COVID hit, they had to revolutionise the way they supported their customers.

Building an effective multichannel media mix to deliver results in retail

In 2020 the world has changed. COVID-19 has dramatically affected shopping behaviours, media consumption and the fact that everyone has been locked down for period over the past 8 months has reset everyone’s day to day operating context.