Exploring the similarities and differences in customer behaviour across South East Asia
South East Asia is emerging as a rapidly expanding player in online shopping, but each market across the region has real differences.
Some differences are cultural, some are driven by market regulation, and some are hard to explain! In this session, we will examine the data to compare and contrast the markets with some of SEA’s regional retail leaders.
This webcast has been split into 3 parts. Tune in to discover the following insights from the research conducted by Kepios:
PART 1 (click here and choose Part 1 above video)
– eCommerce Adoption
– Mobile eCommerce Adoption
PART 2 (click here and choose Part 2 above video)
– Mobile Shoppers as a share of all Online Shoppers
– The Role of Mobile eCommerce
– Mobile Shopping: Retail Websites vs. Mobile App’s
PART 3 (click here and choose Part 3 above video)
– Average spend per B2C eCommerce Customer
– Consumer eCommerce ARPU vs. GDP per capita
Featured Speakers
Simon Kemp
Founder
Bobby Chan
eCommerce Specialist
Kathryn Franco
AVP E-Commerce
Neel Bhatt
Head of SEA Partnerships
Hosted by
Yvonne Adele
Featured Speakers
Simon Kemp
Founder
Bobby Chan
eCommerce Specialist
Kathryn Franco
AVP E-Commerce
Neel Bhatt
Head of SEA Partnerships
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