Online Shopping: The New Normal?
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The evolution of search (image, voice, and social search) and what brands need to do
Data, Growth and the New Marketing Mandate
Farmlands accelerated digital transformation
Building an effective multichannel media mix to deliver results in retail
Meeting the emerging trends in the new COVID ecommerce economy
Making better use of data: how to read and interpret data and apply learnings
Delivering a great experience once the sale has been made
MMS Programmatic and New Media OnDemand 2020
“The Case for Variety”: Why an omnichannel approach offers the best opportunities for retail success
The growth of eCommerce in 2020 has been nothing short of astounding – yet the trends are telling.
AI Powered End-to-End Commerce Journey
Across the Asia Pacific region, there is a growing need for businesses to deliver timely and personalised experiences across the entire commerce journey.
Exploring the similarities and differences in customer behaviour across South East Asia
South East Asia is emerging as a rapidly expanding player in online shopping but each market across the region has real differences.
Customer experience drivers in store vs. online – How to get people back in store
COVID19 has changed the way people shop.
Online Video in the Customer Journey
Confidence is a currency in online shopping, and the use of short-form video by brands helps to strengthen relationships with buyers.
The Power of personalisation
The technology now available to retailers to personalise the customer journey is more powerful than ever.
Powering up out of a crisis
Futurist Steve Sammartino considers the rare opportunity the recent crisis has given businesses to reinvent themselves.
The best of Salesforce Live for Retail & Consumer Goods
The Curse of Customer Obsession
Consumers don’t want our brand, they want the brand category.
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